Hit a Home Run with WebPeople

If you see the video included in this blog-post, Brad Fallon, owner and CEO of FreeIQ and Stompernet claims that WebPeople is a "home run."



On one of Brad Fallon's websites, MyWeddingFavors.com, he implemented WebPeople (a custom message for his website visitors) and his sales (conversions) went up 9%....

The amount of time his visitors stayed on his site increased and the value of each visitor increased (more of them buy.. .and more visitors spend more money. Talk about a win-win.)

Banner Video Ads that use Online Spokespeople

BANNER VIDEO ADS

Banner ads have been around for years. As video takes over the internet with Web 2.0 don’t be left behind. The newest form of Banner ad is the Banner Video ad. This is a banner ad that incorporates video to communicate the message. There are many ways this is done.

Relative to size and behavior there are Tower Banners that are tall banners with sizes of 120X600 or 160X600 (pixels) that have the video playing within. There are Header Banners that are short and wide with sizes of 728X90 or 468X60 that have the video with a head and shoulders view because of the height limitation. Sometimes these banners have a pop out full image where the video plays on the screen outside of the banner. Other times the banner background may be expanded so that the video plays over a known background in the pop out.

There are also Fly By banner video ads. These fly out from the left hand side of the screen and are usually about 300X250. They occupy the page for about 12 seconds. One second is to get onto the page and one second is exiting the page after 10 seconds of video message delivery.

Samples of these banner types can be viewed on http://www.BannerVideoAds.com

There is a new Pak Video Banner that has just been created. This is when cosponsors are placed into a video banner for advertising efficiency. On a 2-Pak advertisers that have products that fit together like bread and butter are packaged to advertise together to leverage off of each other’s traffic. There is one cost for the banner and twice the traffic, because customers from two advertising messages are coming to see the advertiser’s products. These products are displayed on a product placement page. This gives both advertisers twice the traffic at half the cost.

To see this go to the demonstration page on http://www.AdNewsNetwork.com . Rollover the banner to activate the video. Watch the video two times. Note how the placement of the ad alternates so each advertiser gets a first position one half of the time. After you have watched the video click through on the click here button. This will take you to the samples page where you will see two product placements. Rollover either ad and the video will immediately play. Clicking on the ad will take the visitor to the advertisers website or appropriate web page, such as the secured payment page where the customer can purchase the product or service.

There are also Partial Play Banners. These banners have movement to attract the eye and receive attention prior to the video playing completely, which it does on rollover.

Banner Video ads are a really exciting opportunity that enable advertisers to better communicate their message and monetize their offerings.

Box Style Video & Floating Layer Image Video

Web 2.0

WebPeople create more buzz @ the NAR show

Last week WebPeople exhibited @ the NAR (National Association of Realtors) show in Las Vegas, Nevada.

Realtors, Banks, Investment Services, Insurance Agencies, etc. were all present to exhibit and showcase their line of products.

WebPeople had over 10,000 people stop by their booth and made multiple sales of custom and pre-recorded videos on site.

Our booth visitors were exceptionally impressed with how our live speakers can more effectively communicate their message to their website visitors.

Pictures of the show and our booth will be posted shortly.

WebPeople are a hit @ MedExpo 2007 (@UNLV)

WebPeople exhibited on 11/9/2007 @ UNLV's first MedExpo. There were over 20 exhibitors ranging from diagnostic equipment to medical building construction companies.

There was one booth that created a lot of "hype" and was hands-down "the most unique" and "interactive." Whic booth was it you ask??? WebPeople's booth...... (pic above)

We talked with and will hopefully be doing business with 20-30% of the other companies who were exhibiting @ MedExpo.

We look forward to attending next years Expo and are ramping up for the NAR (national associaion of realtors) convention which opens tomorrow, 11/13/2007.

Comment from Craig Gordon

The President of WebPeople, Craig Gordon, recently left a comment on the NAR post which was intended to be a new blog post. I have taken his content and pasted it below. Mr. Gordon can be reached at cgordon@webpeople.us

Do you want your production to come across looking and sounding like it was done by amateurs?

If so take a chance and write your own script without assistance. Effective script writing is a fine art. Once in a while a customer wants to save a few buck by writing his own script. When this happens often the customer pays more money to have the video reshot because the script is unuseable. Often the message isn't right.

Writing your own script without help is like performing do it yourself brain surgery. Do you want to perform do it yourself brain surgery?

If the answer is no then maybe you understand why you shouldn't write your own script without the use of our expert script assistance.

Ask yourself these questions:

Is the script (plot) the most important part of your production?

When was the last time you wrote a script?

Do you know the Golden Formula and how to use it?

Do you know how to construct the script so that the production will be versatile?

Think of our script assistance as inexpensive insurance that will guarantee your result will be right on the money. Since you are spending all this money to make a production, doesn't it make sense to spend just a little more to be assured of a high quality result created by experts who are writing scripts all the time. Effective script writing is a fine art. Using highly skilled professionals to help create your story makes real good sense.